[MUD-Dev] Game design and gender: An interesting article

Matthew Mihaly diablo at best.com
Tue Aug 31 11:55:05 New Zealand Standard Time 1999


On Tue, 31 Aug 1999, Ola Fosheim [iso-8859-1] Gr=F8stad wrote:

>=20
> The great failure of the gaming industry comes now that we move into soci=
al
> spaces.  Some seem to be rather ignorant to the value of having female
> players in such systems. I sometimes wonder if they think that their main
> audience 16-25 years old boys (or so) are homosexual men.  Then again, I
> don't know how to attract female players, so maybe I underestimate their
> market insights...  Of course, you are now most likely going bananas beca=
use
> I argue for using female players as bait.

I suspect that if marketers and designers thought their main target are
16-25 year old men, Lara Croft wouldn't have become a household name.
Those large breasts aren't there to appeal to homosexual men.
--matt




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